know something, find hard imagine like know it. — Chip Heath, Made Stick: Ideas Survive Others Die

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Once we know something, we find it hard to imagine what it was like not to know it.

Chip Heath, Made to Stick: Why Some Ideas Survive and Others Die

Related Authors: Chip Heath | Made to Stick: Why Some Ideas Survive | Others Die

Related Topics: forgetfullness, imagination, knowledge

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